As one of the original franchise pioneers, the CENTURY 21 brand has taken great pride in being the most recognized brand in real estate globally for two straight decades.
CENTURY 21 Corporate recently released a sophisticated and modern new logo design and rebranding campaign. The logo features a refreshed color palette that stays true to its iconic gold and black scheme, while also embracing new graphics. In case you missed it, please click here http://rebrand.c21.com/ to check it out!
“This is just the beginning of the bold ambitions we have for challenging existing conventions in real estate relationships and to progress the industry in ways that favor the consumer yet directly help our agents and brokers break through the clutter and noise and win in the markets they operate in,” said Cara Whitley, chief marketing officer, Century 21 Real Estate.
CENTURY 21 will continue adopting best-in-class marketing practices and investing in new technologies that will benefit you.
Check out the new CENTURY 21 commercial!
70% of homebuyers settle for the first agent they meet. Don’t settle for average. Move with the relentless agents at CENTURY 21!
The spot is airing as part of an integrated media partnership with ESPN that aims to build the association between the CENTURY 21 brand and its relentless pursuit of excellence, while also tapping into the passion that consumers and agents share for sports.
What do you think of the new logo?