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CENTURY 21 Sweyer & Associates
Our Marketing Strategy
How will we achieve continous, first-rate home exposure?

Internet
The NATIONAL ASSOCIATION OF REALTORS® has stated that 80% of all buyers in the market for a new home will use the internet at some point to aid in the search of a property. CENTURY 21 Sweyer & Associates will have a presence in several major locations on the internet.
century21sweyer.com
century21.com
realtor.com
wilmingtonstar.com
insidersguide.com/wilmington

CENTURY 21® Signs
Surveys have shown that signs are one of the best sources for advertising. National surveys show that two identical homes for sale, more people prefer to deal with CENTURY 21® System over any other company.

CENTURY 21 Sweyer & Associates Home Guide Magazine
We produce our own Home Guide Magazine in order to get the maximum exposure for our properties. We distribute our monthly publication to over 43,000 households every month.

Wilmington Star Newspaper
The Wilmington Star News is our local newspaper. We have a company ad in every Saturday issue.

Relocation Services
CENTURY 21 Sweyer & Associates handles 70% of corporate relocation business throughout Wilmington. Last year we helped hundreds of people move into the area. Relocation is driving more buyers to our listings.

Client Coordination
CENTURY 21 Sweyer & Associates has an exclusive system for handling advertising calls. All calls are directed to the listing agent so they can give the most informative answer to any questions regarding your property.

Direct Marketing
We have an aggressive marketing campaign. We mail out over 10,000 postcards every month. We will notify your neighbors by postcards, letters or calls to let them know when you listed your property. Your neighbors are a great source for possible buyers.

Multi Listing Service
This is a computerized data system for over 1,500 REALTORS® to know about your property. We are a member of this exclusive service.

National Advertising
Century 21 Real Estate LLC spends over $50 million every year on advertising their brand name on television, internet, radio, and many other publications. *CENTURY 21® is the most recognized name in real estate. *2006 Ad Tracking study. The survey results are based on 1202 telephone interviews (via computer assisted program) with a national random sample of adults (ages 25-54) who are equal decision makers and who have bought or sold a home within the past two years or plan to purchase or sell a home within the next two years.  Brand awareness questions are based on a sample of 1202 respondents with a margin of error of +/- 2.4% at 90% confidence level.  The study was conducted between March 6th-October 2nd.  2006 by Millward Brown, a leading global market research organization.

CENTURY 21 Global Referral NetworkSM
This is a referral system capable of linking all CENTURY 21® offices throughout the U.S. In addition, brokers and agents have access to a total of over 6,600 Real Estate offices.

Miscellaneous Advertising
We advertise in a variety of publications, such as Newcomers Guide, Gazette Newspaper, Showcase Magazine, Topsail Voice Newspaper, Topsail Homes Magazine, Topsail Magazine, Wrightsville Beach Magazine, Wilmington Magazine, Cape Fear Real Estate Directory, Wall Street Journal and more...


Search thousands of homes listed for sale from the Wilmington Regional Association of REALTORS®, Inc.


Our professionals can assist in finding the perfect home for you.

We have the answers to your questions.
  Click Here to Contact CENTURY 21 Sweyer & Associates
Toll Free 800.848.0021 or 910.256.0021

 

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